Strategic consulting for Kriskadecor.
Preparation of a report to establish an international communication strategy for Kriskadecor, a company that offers customized design solutions with its aluminum links, creating interior design compositions for the contract and hospitality sectors.
Actions Carried Out
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- Development of a strategic brand analysis.
- Analysis of the company and its essence.
- Benchmarking: analysis of competitors and the strategies and best practices they employ.
- Definition of communication objectives.
- Definition of the communication strategy:
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- Diagnosis.
- Action plan: strategy and tactics for the communication and public relations plan.
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