Strategic Consulting for a Lighting Designer Studio.
Development of an action plan defining the communication and public relations strategies to position the lighting design studio as a professional and promote its lighting designer services within the architecture and interior design sector. These actions are aligned with business objectives and highlight the most important aspects of the project.
Proposal and structure of online/offline communication actions to be carried out in the short/medium term, considering the different channels and media that will be used to achieve the goal.
Actions carried out
- Determining the communication channels and platforms to be used.
- Proposal of actions to be taken: press, public relations, and online communication.
- Calendar and development of the proposed actions.